Craigtoun Meadows

About The Project

“I would recommend Delta Digital to any business thinking about upgrading their website to the latest mobile technology. We have worked with Ron for more than 10 years now and the service has always been reliable and very professional. First class!

Craigtoun Meadows Holiday Park has evolved to become one of the leading providers of static holiday homes in Scotland. With excellent reviews on Trip Advisor, we have seen the monthly visitor statistics reach new heights. Delta Digital’s regular monthly reports show our visitors using PCs are on a steady decline while tablets and mobile users have seen a sharp increase in the last year. Tablet use up 64%, Mobile use up 52%. This was the main driver for following up on Ron’s advice to revamp the website with a responsive theme. There were some teething problems but they have been resolved and we now have additional functionality with the gallery plugin for displaying our new caravans.”
Richard Harris | craigtounmeadows.co.uk

With visitor duration peaking in the zero to 10 second category, it has become increasingly important to offer a mobile friendly experience. Mobile users may be very easily put off from using your website if it is not designed to be viewed on a mobile screen. With the new responsive templates for WordPress there is no need to have a separate website just for mobile use. All updates are applied to only one website.

We recommend using Google Analytics because it continually informs you of market changes and how visitors interact with your website.

The Methodology

A Standard SOSTAC Approach was used for this digital project. Please watch the following video for an explanation of SOSTAC.

Key Details

Project Date: 24.02.2015

Project Budget: £5000

Technologies: PHP, HTML, CSS, JS